Make Up For Ever is a brand known for its creativity and colour, so it is no surprise that it was created by a passionate Parisian make-up artist who began her career doing body paintings in theatre. Dany Sanz, a teacher and the creator behind Make Up For Ever, began to create a line of cosmetics address the needs not just make-up artists like her, but women everywhere.
At the time, there was not a lot of variety in the make-up being sold. She had dreamt of a place where people could find whatever they needed for their artistry, with a professional quality and performance. Her and her team began to create products such as glitters, lipstick palettes, and pigments that slowly gained popularity among the make-up artists everywhere, and soon made its way into the hands of people across the world due to its recognition in the professional field. To this day, Make Up For Ever is a staple in the beauty industry with hundreds of unique, high quality products.
From its humble beginnings at a single boutique in France to being sold globally through the Sephora network, the brand and Dany herself have come a long way. The innovation and success of the brand are just a few of the reasons that Make Up For Ever has been chosen as the Canadian Beauty Bloggers’ brand of the month.