April 2017 Featured Brand: theBalm Cosmetics

theBalm Cosmetics
Perhaps they are best known for the Manizer sisters, but theBalm Cosmetics have created a name for themselves over the past 13 years for their quality powders and products. Marissa Shipman, the creator of TheBalm Cosmetics, had a goal as she flipped through the pages of her books on how to make make-up: to create multi-use, quick and easy products for women (or men) on the go.

Never compromising quality, theBalm is paraben-free and cruelty-free, with talc-free shadows and blushes. The packaging is just as good as the product with vintage looking prints of comic-like characters. The brand is almost just as known for their packaging as the product inside. With stand-out Matt(e)s, the gorgeous LouManizers, and plenty of Nudes, theBalm was an easy choice for the Canadian Beauty Bloggers brand of the month.

Check out some reviews on theBalm Cosmetics.

March 2017 Featured Brand: Make Up For Ever

make up for ever
Make Up For Ever is a brand known for its creativity and colour, so it is no surprise that it was created by a passionate Parisian make-up artist who began her career doing body paintings in theatre. Dany Sanz, a teacher and the creator behind Make Up For Ever, began to create a line of cosmetics address the needs not just make-up artists like her, but women everywhere.

At the time, there was not a lot of variety in the make-up being sold. She had dreamt of a place where people could find whatever they needed for their artistry, with a professional quality and performance. Her and her team began to create products such as glitters, lipstick palettes, and pigments that slowly gained popularity among the make-up artists everywhere, and soon made its way into the hands of people across the world due to its recognition in the professional field. To this day, Make Up For Ever is a staple in the beauty industry with hundreds of unique, high quality products.

From its humble beginnings at a single boutique in France to being sold globally through the Sephora network, the brand and Dany herself have come a long way. The innovation and success of the brand are just a few of the reasons that Make Up For Ever has been chosen as the Canadian Beauty Bloggers’ brand of the month.

Check out some reviews on Make Up For Ever.

January 2017 Featured Brand: Urban Decay

urban-decay-logo
Founded in Newport Beach, California, Urban Decay‘s philosophy of edgy beauty with a cruelty free edge has been very popular with the CBB crowd. Lately the Vice Lipsticks have been gathering attention and the recent opening of flagship stores around Canada has increased the public’s awareness of the brand. Not only does the brand take a stance against animal testing but it also has initiatives to empower women. The quality of the products along with their ethics gives good reason to choose Urban Decay as this month’s brand.

Check out some reviews on Urban Decay.

December 2016 Featured Brand: tarte

tarte-logo
Based in New York, tarte Cosmetics is founded by Maureen Kelly rose to fame with very little advertising and in a time when women were turning from luxury brands back to drugstore cosmetics. The success can be attributed to Kelly’s predictive ability at knowing what women want and being on the edge of incorporating interesting ingredients like Acai Berry and Amazonian clay. It focuses on high-performance naturals and people were surprised that a line with natural ingredients could perform with the best of them.

Check out some reviews on tarte.

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